Every Bean is the non-human baby of Entrepreneur and Mother, Nikki Yeager. After dressing her infant son in everything she collected before his birth — some outfits "boy”, some "girl" — she came to realize just how gendered we've made children's clothing. Determined to allow her son to wear both the pink leggings her husband loved and the denim overalls Grandma adored, she decided to create a clothing line that threw out the idea of boys' sections and girls' sections all together. For parents like her, she built Every Bean and is working to redefine clothing as just that: clothing.
We restrict our kids enough already; let’s allow them to wear clothes that free, not confine.